Self-ordering kiosks have grown to be a vital addition in
the restaurant ordering industry. Despite not being a new
addition, the popularity of the technology has grown
immensely. Companies that have opted to incorporate
self-ordering kiosks into their businesses have seen a
steady increase in success, as the powerful features they
offer can increase your customers' average ticket-size.
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Features of Self-Ordering Kiosks
Up-selling and Cross-Selling
Pasta and Cheese. Burger and Fries. Kev's Red Beans and
Rice. Tomatoes and Mozzarella. Butter and Corn. Some
things just taste better together. Yet, often, many
people forget that a simple add-on is all it takes to
make their taste buds dance in delight. Or maybe they
are unsure about what the perfect side would be. So how
can you help your customers choose the best pairings?
What can you say to convince them to try a combo or
upgrade their meal? What is the best way to persuade
them to order more to spend more?
Self–ordering kiosks are your answer! The automated
upselling and cross-selling prompts tempt your customers with even more
deliciousness if only they pick a few extras. That is
the secret behind increasing each customer’s average
Increase in Average Check Size
A self-ordering kiosk is a revenue-generating tool that
you can easily install in your restaurant. Studies have
also revealed that self–ordering kiosks have
increased the average customer ticket size
by 20% to 30%. Customers are highly likely to accept the
add–ons that the kiosk suggests. That is because
self-order kiosks can offer the perfect drink or a side
that your customers are sure to love and which makes
sense with their choices. The kiosk can also make them
eager to taste different add–ons each time. It will help
to keep customers coming back to your establishment.
Must Read: The 9 Reasons Your Restaurant Needs a
Minimizes Human Error
The self–ordering kiosk is the best tool to cover the
shortcomings of the counter staff. Your cashier or the
waiter might forget to up–sell your products to customers, but the kiosk will never
forget its duty to prompt your product range.
Further, self – ordering kiosks are a perfect tool to
control the customer’s ticket and their meal. Normally,
a waiter or your counter staff does not mention the
price when upselling, so the customer has no idea about
the total amount of the ticket. But, self–ordering
kiosks show the total ticket amount with each add–ons,
so that customers will not get shocked by an unexpected
Comfort of Customizing Orders
A kiosk is also a tool that makes your customer feel at
home when ordering their meal because your customer will
feel comfortable when ordering from a self–ordering
kiosk. For instance, if they want to add extra cheese or
extra sugar for their drink, he or she will not feel
judged by the counter staff. They can also take their
time while ordering at a kiosk without feeling pressured
to rush in fear of wasting someone else’s time. This
makes the customer spend more than they would when
ordering at the counter.
Keeps Staff Comfortable
help to optimize your staff. Especially during peak
hours, on Friday nights and on busy Saturdays you can
reallocate your staff to areas that are falling behind
by leaving the kiosk to take orders and process
payments. This also helps you to increase your revenue
by earning extra dollars from your customer. Therefore,
it is good to remember that automated up-selling and
cross-selling techniques are all about Increasing the
customer's regular ticket size.
Must Read: Self-Ordering Kiosks? A Worthy
Investment for Your Restaurant?
It is clearly seen that there are many benefits that
self-ordering kiosks provide for restaurant businesses.
Despite it not being a new addition to the industry the
popularity of kiosks has grown vastly over the past few
years. If you want to see your business revolutionize into
the new age of technology, this is your opportunity.
Must Read: Applova Self-ordering kiosks are designed to
wow your customers!
Get an Applova Self-serve kiosk and watch your revenue